The third component is an equally important, but intangible, part of the Personify Analytics Advantage application. TMA Resources adapted two industry-leading business intelligence implementation methodologies to ensure the following:
· Personify Analytics Advantage data and implementation activities are focused on providing answers to business questions that are essential to organizational success.
· Data structures and ETL processes support reporting environments that are stable, easy-to-use, and win organizations’ trust.
· ETL processes take into consideration the reality and frequency of evolving data; for example, people move, are promoted, change chapters, etc.
· Data structures provide analytical reporting that supports a diverse user community with different analytical needs.